Leveraging advocacy resources
to exceed goals and expand reach
Ensuring your Hill Day is a success, whether it’s in-person or virtual
Hill days are not only an opportunity to educate Congress about your issues. We believe strongly in using these events to deepen engagement of existing volunteers and recruit new volunteers to your cause and to your organization. MGD Strategies know the best tactics for making your fly-in a success as well as the different approaches that are needed for a successful virtual Hill Day.
We are particularly passionate about participant training. Many organizations spend a small fortune bringing advocates to D.C. but then fail to train them to deliver a message that resonates with members of Congress and their staff. MGD Strategies has extensive experience in developing and delivering engaging, effective and on-point training that prepares advocates to be your constituent voice on the Hill.
Your customized plan could include:
assessments, goal setting and implementation plans
message and material development
participant training
grassroots engagement activities for participants and supporters
overall project management
Grassroots Engagement & Training
We develop high-impact grassroots advocacy engagement activities and deliver training for your grassroots team, teaching them to be effective advocates. MGD Strategies can also serve as your grassroots team. This is particularly helpful for organizations with limited staff resources that need assistance managing a new or established advocacy program.
Legislative Strategy & Lobbying
We have significant experience developing legislative strategies that achieve results, including “shoe-leather” lobbying.
Developing & Managing Advocacy Coalitions
There are many issues that benefit from partnering with other like-minded organizations. MGD Strategies has a long history of developing and managing successful advocacy coalitions and works with our clients to ensure successful partnerships.
Strategic Planning
Ensuring that your organization sets appropriate advocacy goals and that you have dedicated the appropriate resources to achieving those goals is critical to fully leveraging your grassroots network and securing real results. We know how to develop strategic plans that give you a realistic understanding of the resources needed as well as accountability measures that you can use to keep you on track.
